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Q&A: Bringing Electric Cars to the Mass Market - Part 2

Part 6 of 8 part series from Wharton School's expert panel on electric cars.

By EV World

In part two of the "Bringing Electric Cars to the Mass Market" question and answer session, Ener1 President and CEO Charles Gassenheimer discusses lithium salt availability in the light of conflicting reports warning of future shortages and ample supplies. For Gassenheimer, the real issue is lead time. He believes there is plenty of the mineral available, but he worries that since it takes 5-10 years to develop newly discovered sources, this bottleneck could end up impacting the price his firm has to pay lithium salts, which represents six percent of the cost of his batteries.

Vicki Northrup from Think North American and Mike Granoff with Better Place address the question of other vehicle ownership options such as car-sharing, offering differing perspectives. Charles Gassenheimer wades into the debate by interjecting the challenge of China's burgeoning middle class and their pursuit of the "American Dream."

Panel moderator and EV World publisher, Bill Moore, comments that efforts are underway on multiple fronts to also come up with retro-fit solutions to convert sectors of the current vehicle pool to various electric-drive modalities from mild hybrids to plug-ins to all-electric.

Previous Panel Videos

  • Bill Moore, Publisher, EV World.com, Introductory Remarks

  • Vicki Northrup, Operations Manager, Think North American, Introductory Remarks

  • Charles Gassenheimer, President, CEO, Ener1, Introductory Remarks

  • Michael Granoff, Oil Independence Policy Manager, Better Place, Introductory Remarks

  • Question & Answer Session: Part 1

    Times Article Viewed: 7969
    Published: 24-Nov-2008

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