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Zero-Emission Cars: A Battle Among Technologies

Honda still thinks hydrogen fuel cells have a future, while Nissan is betting on battery electric cars.

Published: 03-Sep-2009

Q'Orianka Kilcher has never pumped a gallon of gasoline into her car. Never. Then again, she's never owned a car that needed gasoline. You could say she is at ground zero of the ZE, or zero-emission, vehicle future.

A 19-year-old actress living in Santa Monica, Calif. (she played Pocahontas in the 2005 movie The New World), Q'Orianka (pronounced Quor-ee-anka) is on her second hydrogen-fuel-cell car, a Honda FCX Clarity, a four-door with a 200-mile range. "I don't think I will ever buy a gas car," she says. "I can go everywhere I want to go with this. Plus, it's a guy magnet." (See the history of the electric car.)

Auto-marketing gurus take note: the brave new world of ZE cars is here, ready or not, and please make them sexy.

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