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06 Nov 2009 HEADLINE


Volt Electric Car Won't Evolve Into Separate GM Brand



Source: Reuters
Class: SYNDICATED NEWS

SYNOPSIS: Voltec drive system will, instead, find its way into other GM brands and products.

DETROIT - As General Motors Co GM.UL expands its offering of rechargeable vehicles beyond the Volt it will not look to brand them in a way that identifies them with the highly anticipated plug-in launching next year, a senior executive said on Thursday.

That approach sets GM off from its larger rival, Toyota Motor Corp (7203.T: Quote, Profile, Research, Stock Buzz), which is considering plans to launch a range of hybrids identified with its ground-breaking Prius and showcased together in its dealer showrooms.

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1 comments so far...

12-Nov-2009
104482 		   Just like [some are former GM divisions] Guide, Hydramatic, Delco, Harrison, Saginaw, etc, 'Volt' shud make 'power-packs' that can be offered on ot her products [not just Chevrolet],on 'hard order' when the buyer orders it from the factory [not bu ilt as a 'speculative' unit]...Chev/GMC small-med ium trucks, Caddy/Buick/other Chevys cud be equip ped with the 'Volt' Div. 'package'. The small pri nt on the back of GM brochures still sez somethin g like, "Parts and assemblies may be produced by other GM divisions"...Think of the impact this cu d have if FLEET rigs [Malibu police cars, Colorad o pickups/flatbed/stake trux, etc.]! By building these IN-FACTORY [not converted], the cost has go t to come down? For a while, the initial users cu d lease the vehicle, subsequent users cud lease or BUY the unit--the lease/ownership in each case paying for the development costs?..Aaron Allen...
Posted by: Aaron Allen

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