PHOTO CAPTION: 2014 Cadilla ELR makes use of Extended Range Electric Drive found in Chevrolet Volt.

Does Cadillac's ELR Pose Threat to Tesla Model S?

Todd Woody doesn't see the new Cadillac ELR offering much of a threat to Tesla's Model S, especially in terms of its EV-mode driving range.

Published: 15-Jul-2013

There are more and more ways for the global elite to use going green as an excuse to splurge on luxury.

Since Tesla Motors began production of its Model S sports sedan last year, the Silicon Valley automaker has dominated the luxury electric market, basically because the market consists of one car—the Model S. (There were two until investors pulled the plug on Fisker Automotive.)

Now Detroit is jumping into the game with the Cadillac ELR, a stylish plug-in electric hybrid sports coupe that goes on sale in January. General Motors has essentially taken the electric drive train that powers the more proletarian Chevrolet Volt and transplanted it into the higher-performance ELR, adding myriad high tech gizmos like adaptive cruise control, forward collision alert and LED headlights.


Cadillac ELR will use plug-in drive pioneered by Chevrolet Volt

Launch of $60,000 Cadillac ELR seen as being intelligent marketing move by GM.

Cadillac Converj electric hybrid concept debuts at 2009 Detroit Auto Show.

The ELR is the production version of the concept Cadillac Converj introduced at the Detroit auto show in 2009.

Cadillac Converj concept serves at starting point for ELR program.

The ELR will vault Cadillac into direct competition with other luxury electric vehicles such as Fisker Automotive's Karma and Tesla Motors' Model S.


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