PHOTO CAPTION: Audi A3 e-tron electric hybrid will carry a $37,900 MSRP before US tax credit.

Audi Aggressively Prices A3 e-tron for US Market

Electric hybrid crossover base model could be priced competitively against 2016 Chevrolet Volt after $4,200 federal tax credit.

Published: 07-Aug-2015

Later this year, Chevrolet rolls out its second generation Chevrolet Volt, which will be priced at $33,995US MSRP. Considering the first generation Volt sold for more than $40,000 originally, that's a dramatic drop in pricing for a considerably better car.

That poses a serious challenge to its competitors, which now will include Audi in the form of its A3 e-tron, pictured above. Where the new Volt claims an EV-mode range up to 53 miles, the best Audi can do is thought to be 30 miles, which considering its battery pack is about half the size of that in the Volt, is, nonetheless, no small achievement. It suggests that Audi is either using its energy more efficiently or its pushing the usable energy limits further than GM, which only uses about 50% of the energy in the battery in order to extend its useful life the warranted 8 years and still deliver the promised EV range.

Battery recharge time at Level 2 is said to be 2 hours and 15 mins. Its combined 203 hp gasoline and electric drive train can accelerated the car from 0-60 mph in about 7.5 seconds.

So far to date, Audi has sold some 4,800 A3 e-trons in Europe in 2015. It's estimated that US sales should be around 600 per month. The starting MSRP is $37,900US, while the top-of-the-line "Prestige" model will go for $46,800US.

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