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RALPH PANHUYZEN

Ralph Panhuyzen, PhD (Leyden University) has been involved with the scientific study on 'auto-mobility' in the Netherlands (one of the most densely populated countries in the world) which was held under the auspices of the NWO, the Netherlands Organization for Scientific Research. His vision and concept of a new type of vehicle new-isetta.com is partly based on his logistical experiences. As a former managing director of a major multi-modal transportation center for freight, linking terminals for sea ships, inland barges, trucks, trains and warehousing, Panhuyzen is experienced in joint ventures combining public domain interests and private enterprise.

Total Articles: 17


How Daimler Smart could have made billions (1)

Instead of hemorrhaging billions. In my previous blog I mentioned the need for an automotive equivalent of Apple's reinvention of the (mobile) phone, since driverless and car-sharing make it possible to steer away from the been-there-done-that four-wheeled car. In my opinion it already could have been, should have been picked up by brands that focus on city vehicles, like Smart Car.

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Re:Thinking the Auto-Mobile

Over the past 50 years the U.S. auto industry has faced multiple existential crises, mainly a downward spiral of lost opportunities and lack of innovation. Detroit's market share in the U.S. alone shrunk from a little over 90% in 1965 to less than half of that in half a century. Seems like another, bigger existential threat is about to hit Detroit: driverless and the car-sharing trend. Will the industry face what Frost & Sullivan consultant David Frigstad calls 'the Kodak moment'? "Buying a car could soon be a thing of the past, and Ford is desperate to find what’s next" according to a Washington Post article, published June 24.

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