06 Aug 2026 | Abstracted from The Drive
Ford's new electric truck, the Fathom, launches as a budget‑friendly EV pickup starting at $29,945, undercutting most rivals. It offers a 200‑mile range, 2,000‑lb payload, and 5,000‑lb towing, with a design aimed at work‑focused buyers rather than luxury shoppers. Higher trims add dual‑motor power and extended range. Ford positions Fathom as an affordable entry point to broaden EV truck adoption.
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