Can The Tesla Brand Be Salvaged?

18 Apr 2025 | Abstracted from Fast Company

"Sales of Tesla's flagship vehicles have flagged in Europe and China, and the brand is facing stiffer competition from U.S. rivals...In EV-friendly California, Tesla registrations are down 15% -even as EVs overall rose 7.3%.

"Wedbush Securities analyst Dan Ives...The more Musk is attached to the Trump administration and DOGE, the brand damage goes from containable to permanent..."

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