Photo Credit:Fair Use [17 U.S.C. § 107] Ford's Vice President of EV Programs, Lisa Drake

Inside Ford's Plan To Outfox China's EV Companies

19 Jun 2025 | Abstracted from InsideEVs

"The Blue Oval is still working the game from behind the curtain with a cheap EV platform on the horizon...Ford says its affordable EV won't just be cheap, it'll cost the same to build as China's top hits...the automaker is coming out swinging with its low-cost EV platform...Eight, to be specific, including pickups, crossovers, and...maybe even sedans.

"Ford intends to match the cost structure of leading Chinese players. That means not just battery pricing, but full system cost from chassis and thermal systems to inverters and electronics."

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