Electric Pickup Trucks Could Change Attitudes in America

02 Jan 2023 | Abstracted from Economist

"America is a laggard when it comes to adopting electric vehicles. But the electrification of the pickup truck - the practical, no-nonsense vehicle that embodies ruggedness - should help change attitudes to battery power. In 2023 a fleet of new models will join Ford's F-150 Lightning and the R1T from Rivian (an EV-only startup), including an electric Chevrolet Silverado and Tesla's much-delayed Cybertruck [1.5 million pre-orders claimed].

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